This Tactical Lab session will provide the non-technical, business insights you need to approach building and deploying agentic AI solutions. In a small, interactive setting, an industry expert will present frameworks and tactics for pioneering agentic offerings in your organization. Then an executive from a retailer or brand will share their own experience piloting and deploying an agentic solution. Participants in this session will learn: • The organizational and tech stack building blocks needed to be ready for agentic AI • Approaches to running a successful pilot agentic program • Unexpected watch-outs, challenges, and benefits to being early to agentic AI