11:00 AM - 11:10 AM
Enterprise AI Transformation in Retail: Turning Innovation Into Measurable Business Value
Speaker: Remzi Ural, Consumer Markets AI Leader, PwC US

11:15 AM - 11:25 AM
“TV Like Digital” and Other Connected TV Myths
Speaker: Catherine Walstad, Chief Media Officer, Marketing Architects

11:30 AM - 11:40 AM
You Bought the AI. Where's the ROI?
Speakers: Jason Cotrell, President, MACH Alliance | Amanda Cole, CMO, Bloomreach

11:45 AM - 11:55 AM
Growth in the Age of AI: Why Unified Measurement Is Now a Competitive Advantage

12:00 PM - 12:10 PM
Unlocking Agentic Commerce Optimization for Retailers
Speaker: Garrett Gomez, Product MArketing Manager, Profound

12:15 PM - 12:25 PM
AI Agents as a Channel: What Merchants Need to Know Now with Stripe & Tapestry (Coach, Kate Spade)
Speakers: Ashye Marcus, Global Retail GTM Lead, Stripe | Mandeep Bhatia, SVP, Global Digital Product & Omnichannel Innovation, Tapestry

12:30 PM - 12:40 PM
The New Rules of Refunds and CX for the AI Era
Speakers: Clarissa Schealer, Regional Director, Sales, Forter | Kaitlyn Johns, Sr. DIrector, Digital Product & Engineering, Glossier

12:45 PM - 12:55 PM
How Gymshark Connects Measurement & AI to Drive Incremental Growth at Scale
Speakers: Daniel Green, Head of Digital Marketing, Gymshark | Dom Devlin, Chief Product Officer, Fospha | Nicholas Sharaf, Director of Product, Smartly